Ms. Lam is the Director General of the Investment Promotion Agency of Mauritania (APIM), the Governmental entity in charge of National and Foreign Direct Investments, as well as the business climate of the country.
Through the Agency, Ms. Lam promotes and implements the vision of Mauritania, led by H.E President Mohamed Cheikh Ould Ghazouani, for a sustainable and more inclusive development driven by stronger productive sectors.
Ms. Lam is passionate about youth and women economic empowerment matters on the continent, pertaining to access to finance for start-ups & SMES and enabling the ecosystem for women entrepreneurs. She is the co-founder of the Youth Chamber of Commerce of Mauritania, an organization created with the mission to bridge the gap for young Mauritanian Professionals and Entrepreneurs, mainly through the i-Lab, an Innovation Lab and Venture Fund – launched in partnership with the National Bank of Mauritania.
Moreover, Ms. Lam sits on the monitoring committee of the Covid-19 $290M fund established in 2020 by the Mauritanian President. She is also a member of the advisory councils of the G7 Gender Equality Council and the Middle East Institute and an ambassador for the Affirmative Finance Action for Women in Africa (AFAWA) initiative led by the African Development Bank.
Ms Lam is a Tutu fellow and a World Economic Forum Young Global Leader.